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This blogger has been putting up an interesting series of essays on why Harley-Davidson have basically doomed themselves by shutting down Buell. As usual, the most recent article is at the top, but it's worth reading the entire series in order (starting with "How Harley Blew It: 10 Critical Mistakes...").
Put together, they present a really interesting analysis of the motorcycle business and generational culture trends that affect it.
http://wmoon.wordpress.com/
--mark
'20 Triumph Tiger 900 Rally Pro / '19 Triumph Scrambler 1200 XE / '11 Triumph Tiger 800 XC / '01 Triumph Bonneville cafe
My ride reports: Missile silos, Labrador, twisties, and more
Bennington Triumph Bash, Oct 1-3, 2021
Every time I read Wendy Moon's writing, my eyes glaze over. I really wish she was quicker to the point sometimes.
Putting his hands in the air, like he just doesn't care.
Check out my eBay store!
Dave - Motorace - Michelin
I disagree because there will always be an over abundance of tough guys. Especially here on the Norf Show. Hardly will always have the tough guy image and people will pay for it.
-Alex
I can resist everything but Pete's mom.
'20 Triumph Tiger 900 Rally Pro / '19 Triumph Scrambler 1200 XE / '11 Triumph Tiger 800 XC / '01 Triumph Bonneville cafe
My ride reports: Missile silos, Labrador, twisties, and more
Bennington Triumph Bash, Oct 1-3, 2021
The price point is implied by the demographics she analyzes. The mid-life rider has more net income and that demo is HD's market. As it diminishes, HD's revenue pipeline will get smaller until genY ages into HD's bracket.
HD may not survive that long.
My latest mantra for MA cage drivers
-- "The rocks in your brain are the gravel in my path" --