Harley dropping the sportster in Europe

[boosten lebaron]

Read an article that says Harley is dropping the Sportster and 750 street model from its european line up. I wonder if its going to happen in the US? They dont seem to be doing very well overall. All i see here in Europe are sportsters mostly. Surely this move will kill the brand quicker than save it. I think the cheapest harley now is like 20k here.

[oVTo]

HD is also closing a factory in India, and massively shrinking it's Sales presence there. They're apparently not announcing the 2021 models until 2021, unlike Indian, which just announced their lineup. The last CEO tried to expand by broadening the models offered. The new one seems to be focused on managing cost and strengthening the appeal to the traditional base (older, wealthier) and become an 'aspirational brand', like Ferrari.

[loudbeard]

"They had to lay her down"

[backinthesaddle]

"They had to lay her down"

I almost spit out my chocolate milk. Lol.